| Abstract |
| Corporations continue to make a lot of efforts to provide more competitive services as the focus of industry is migrating from products to services. This study aims to shed new light on the potential values of the sense for service innovation through design and propose the workshop methodology for deriving sense-based product and service concepts. To this end, this study investigated the literatures related to the product and service innovation cases based on the conventional idea workshop and sense and also the value of sense. Moreover, it systematized the methodology that established the perspective of sense to the conventional idea workshop methodology. To verify the established methodology, this study extracted the elements to be modified and supplemented from the workshop methodology through the previous case studies. As a result of the study, it was possible to verify the validity as to the sense-based idea workshop methodology and reflect the opinions as to the improvement direction. Consequently, this study is regarded meaningful for proposing the approach of a new perspective as to the sense. Also, this study is deemed meaningful for proposing and verifying the specific idea workshop methodology for the approach hereof. |
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| Key Words |
| 감각 중심의 디자인, 오감, 아이디어 워크숍, Sensors-Centered Design, Five Senses, Idea Workshop |
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